Posted by Emmanuel Flossie

Fit for the city, beach or evening, style influencers have popularised kaftans and cover ups – championing it as an indispensable holiday item. In fact, browse through social media and you’ll be hard pushed to find a celebrity or fashion blogger who isn’t donning a kaftan as part of their holiday summer style this year.

This is why we’ve put together the ultimate guide on all you need to know on how to wear a kaftan to any occasion. Put your prejudices aside, and prepare to propel this key summer item into your ‘must have’ collection.


The kaftan is a great style choice for cities since it offers a level of cover-up, whilst still keeping you perfectly cool. Globe-trotting can take you to various places, in and out of shops, restaurants and public buildings so we always suggest a fail-safe full-length kaftan which serves much like a maxi-dress in offering coverage but also style.


Peacock Print Kaftan


It’s worth noting that kaftans are specifically created to be light-weight, so, when trekking around the city, avoid transparency by wearing a slip under the kaftan. For the ultimate wayfarer style, go bohemian in this Peacock Print Kaftan, or take a walk on the wild-side with the Tiger Print Kaftan.


The beach has so much potential when it comes to kaftans because you can opt for short, which are easily thrown on over swimwear, or stay loyal to longer shapes which serve to offer cover up as temps heat up. Better still, the trusty kaftan can be rolled up and popped into your beach bag, then brought whenever needed – whether that might is as temps start to cool, or for the walk back to the hotel.


Agadir Hand Embroidered Linen Cover Up

Agadir Blue and White Linen Cover Up

The kaftan offers so much versatility to beach lovers and the key to wearing it with style is to select a piece which coordinates with your beachwear (white is a great go-to for all beachwear colours) and invest in an A line shape which serves to flatter all figures. We love the Agadir Hand Embroidered Linen Cover Up which is a totally hand-made piece that will be totally unique on the beach.


Don’t make the mistake of thinking that kaftans belong only in the categories of daywear. On the contrary, today’s kaftans are crafted with such ornate detailing that they are befitting of evening occasions. We love the Black and Gold Embroidered Cotton Kaftan Top which can be worn over a vest top and some trousers for a shimmering evening look that isn’t too formal for warm summer evenings. Or, if you are a girl who loves dresses, why not don this over a simple slip for a dress interpretation that can be clinched in with a belt and prettied up with heels.


Black and Gold Embroidered Cotton Kaftan Top

Black & Gold Embroidered Cotton Kaftan Top

This kaftan allows you to keep cool during warm summer evenings – it’s made for outside dinners and drinks on terraces, shorelines and patios - try it, we guaranteed you’ll be converted and seeking one in every colour (navy, sand and white also available).

Nothing in your wardrobe will be as versatile (and portable) as the kaftan, don’t leave the country without one!